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MARKETING AIDS
Section
2.1
Publicity Stickers
Free
Publicity Stickers for applying to all envelopes, letters and order
forms.
Click Here
for details and order form.
Advertising
Advertise in the Official Show
Catalogue - a unique opportunity to reach 8000 potential additional
customers by advertising in Coil Winding International & Electrical
Insulation Magazine.
Click Here
for more information.
Press Releases
Free
Press Releases will appear in Coil Winding International & Electrical
Insulation Magazine edition to be published in April. Free publicity for
those exhibitors that act quickly. Contact CWI & EI Magazine direct at
coilwind@bournemouth-net.co.uk - Act now!
Exhibition Catalogue Entry and Buyers Guide
Listing
Free
Catalogue Entry to all Contracted Exhibitors providing exposure for your
company during and after the event. Catalogues are free to all
registered visitors.
Click Here
for details and order form.
Publication of additional text and company logos is also available -
contact our UK office for further details and a quote.
Click
Here for details and order form.
Free
listings of your product will appear in the CWIEME Catalogue. Catalogues
are free to all
registered visitors.
Click Here
for details and order form.
Should
any of the products you are planning to exhibit not be listed on the
order form, please add a note with the requested additional products to
the form and we will do our best to accommodate your request.
Entertainment
Entertain your customers and prospective customers at the exhibition.
Immediately following the close of the exhibition halls on the first two
days a very limited number of companies will be allowed use of the halls
for entertainment purposes. Costs will be minimal depending upon your
plans. Charges will be limited to additional security and cleaning
services. Please call the organizers to discuss your plans and needs.
FOLLOW UP AFTER THE SHOW
Perhaps the most vital part of successful exhibiting is the follow-up.
It is claimed that only 1/3 of exhibition leads are ever pursued. This
occurs because planning never takes follow-ups into account. Selling
comes to an abrupt stop when the final visitor leaves the booth. The
next day, salesmen are back to ‘real life’, they have a backlog of
routine work, weeks go by and leads which were warm at the exhibition
grow cold and eventually they are thrown away. The solution is to plan
ahead. Work out what you are going to do with your new contacts.
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